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Panel: The Power of Partnership to Drive Competitive Advantage in Sustainable Packaging

Jake Hebert  (Regional Sales Manager - West, Futamura Group)

Darcey Howard  (Global Marketing Director, Coconut Bliss)

Lauren D'Agostino  (Co-Founder, Lagom Teas)

Lisa Spicka  (Founder & Principal, Maracuja Solutions)

Ron Basak-Smith  (Co-Founder & CEO, Sana Packaging)

Location: Center Stage

Date: Wednesday, February 12

Time: 11:00 am - 11:45 am

Track: Center Stage

Vault Recording: TBD

Startup CPG brands are leading the way when it comes to developing sustainable packaging solutions for their products. By reimagining the nature of business partnerships and collaboration on everything from raw material sourcing, packaging, and consumer education, startups are building new supply chains that drive profits while also conserving resources and minimizing the environmental and social impact of their products. Comprised of CPG startup brands, packaging manufacturers, and sustainability experts, our panel will show you what it takes to make sustainability a competitive advantage with insight direct from the trenches.

Experts will discuss:

  • How to execute product lifecycle assessments and other metrics to identify opportunities for sustainability and integrate them into your packaging lines
  • How to identify, communicate with, and build trust with supply chain partners
  • Collaboration between packaging materials manufacturers to fill gaps in customer needs
  • Efforts to educate the customer on their role in the packaging lifecycle
  • Novel materials and the complex sourcing challenges that come with them